Everyone is talking about “the cloud.” But what does it mean?
CRM cloud apps need to be easy to use for sales, marketing, and serve professionals in any industry. That's why smart companies rely on a CRM platform that gives them complete freedom to customize CRM for their business. It's the best way to boost adoption and make sure your CRM apps are working the way you do.
Life before cloud computing
Traditional business applications have always been very complicated and expensive. The amount and variety of hardware and software required to run them are daunting. You need a whole team of experts to install, configure, test, run, secure, and update them.
When you multiply this effort across dozens or hundreds of apps, it’s easy to see why the biggest companies with the best IT departments aren’t getting the apps they need. Small and mid-sized businesses don’t stand a chance.
Cloud enables mobility and collaboration
The latest innovations in cloud computing are making our business applications even more mobile and collaborative, similar to popular consumer apps like Facebook and Twitter. As consumers, we now expect that the information we care about will be pushed to us in real time, and business applications in the cloud are heading in that direction as well. With Cloud Computing, keeping up with your work is as easy as keeping up with your personal life on Facebook.