The countdown is on! Dreamforce 2018 is only a couple of days away and we’re beyond excited! Whether you’re one of the lucky ones heading over to San Francisco or plan on watching it online via Salesforce Live, here’s everything you need to know for an unforgettable Dreamforce experience.

Dreamforce 2018 is Salesforce’s 16th annual conference, bringing together 171,000 Trailblazers from 80 different countries, and it promises to be bigger and better than ever. If this is your first time at Dreamforce, expect to be amazed, inspired and educated. If you’ve been before, you should be no stranger to what’s in-store and are, no doubt, itching with excitement.

"Dreamforce 2018 is Salesforce’s 16th annual conference, bringing together 171,000 Trailblazers."


These fun, crazy, action-packed four days can be a lot to take in. But, don’t fear, we’ve got your back! Here’s the essential info you need to know to stay ahead of the agenda:


Have a solid plan. Use the Agenda Builder.


With more than 2,700 breakouts and theatre sessions, roughly 100 hours of hands-on training, over 100 Circles of Success and 50 workshops available, you need a rock-solid plan of attack!

This is where the Agenda Builder becomes your best friend. Use it to save, bookmark and register for the sessions you want to attend. You can also create your own personalised schedule, so you know just where you need to be at every minute of the day.

"Use the Agenda Builder to save, bookmark and register for the sessions you want to attend."


And to make it super easy for you, our experts have created custom agendas for all roles, industries and products. By using trail maps, you can quickly (and easily) add recommended sessions to your agenda by clicking directly through to Agenda Builder. Piece of cake!  



The Salesforce Events App


If you haven’t already, download the Salesforce Events App. Once on the ground, it’s the best way to stay informed of anything and everything happening at Dreamforce, with session details, maps, walking directions, ways to get social, plus more.

We’ve also added some cool new features to the app this year, including the AI-powered help bot, Ask Einstein, and a new navigator tool that creates a Dreamforce experience tailored for you. Click through to find the app for iOS and the Android app.


5 sessions you don’t want to miss


Each year, the world’s most innovative minds come to Dreamforce to inspire, excite and motivate our Trailblazers. This year’s no exception. We’ve cherry-picked some of the key sessions from the Dreamforce 2018 line-up that you should not miss:

  1. Dreamforce Opening Keynote: A Celebration of Trailblazers – join Salesforce Chairman and Co-CEO, Marc Benioff, to learn how Trailblazers like Brunello Cucinelli, Unilever, Marriott and United Way are transforming their businesses, and making the world a better place in the Fourth Industrial Revolution.

  2. Fireside chats: Over the four days, Marc Benioff will be hosting exclusive conversations with some special guests. Occupying the Dreamforce hot seat will be ABB President and CEO Ulrich Spiesshofer, Uber CEO Dara Khosrowshahi, and Dropbox Co-Founder and CEO Drew Houston.

  3. The Global Sustainability Revolution: A Conversation with Al Gore – former Vice President of the United States and accomplished environmental evangelist Al Gore will discuss how global sustainability is fundamentally reshaping business to protect our planet for future generations.

  4. Personal Empowerment Keynote: Take part in a powerful and inspiring discussion of wellness, and discover how to develop personal success, starting from within. Leading the conversation will be entrepreneur Arianna Huffington, world-renowned spiritual teacher Deepak Chopra, music superstar Jewel and mindfulness guru Jack Kornfield.

  5. Dreampitch 2018: Eight entrepreneurs will pitch their startups to a panel of industry luminaries and expert judges. And we're taking ‘elevator pitch’ seriously - they'll each have the time it takes to ride up 61 floors in the elevator of San Francisco’s new Salesforce Tower. Three will go through to the grand final, with US$250,000 up for grabs.




… and 3 things you must-do


  1. Network – Dreamforce is one big networking opportunity, where you can make plenty of new friends and reconnect with old ones.

  2. Attend Dreamfest 2018 – prepare for an epic Wednesday evening at Dreamfest. This year’s concert will be headlined by one of the biggest and most influential acts in musical history – Metallica – and all proceeds will benefit UCSF Benioff Children's Hospital.

  3. Celebrate diversity and give back – every day of Dreamforce brings opportunities to give back and make the world a more equal place, including our 2018 Equality Summit.


What to pack


If you’re still in the process of packing your suitcase, don’t forget to bring comfortable walking shoes. The Dreamforce campus is big and, while there are shuttle buses, there’ll be lots of walking to and from sessions and catch ups.  

The San Francisco weather is notoriously unpredictable, so pack plenty of layers. It’s also almost always cool in the evening – definitely bring a jacket for the Dreamfest concert, which will be held outside.

"Each year, the world’s most innovative minds come to Dreamforce to inspire, excite and motivate our Trailblazers."


As for technology, you may prefer an iPad or tablet, rather than carrying a heavy laptop around. Whatever you bring, just don’t forget your charger and US adaptors!



#DF18: Get social!


You can bet there will be a tonne of learning and fun shared on social. So whether you’re at Dreamforce or playing along at home, join the conversation on Twitter, Facebook, Instagram or LinkedIn, using the hashtags #DF18 and #TrailblazerCommunity.

And if you can’t get enough of Astro, Einstein and friends, they’re available as Dreamoji. In the app, augmented reality and custom stickers bring the Salesforce characters to life like never before. Get the Dreamoji app from the iOS App Store or Android Google Play today!

You can also follow us on Twitter or Instagram to keep up with all the action live from San Francisco.

For those not attending Dreamforce 2018


If you’re not going to be at Dreamforce in-person, you can still learn and be inspired by the best sessions and keynotes via Salesforce Live. You aren’t alone – more than 10 million people around the world are expected to watch parts of Dreamforce 2018 online.  

You can also sign up to the Salesforce ANZ blog to read all about the top learnings and take-outs from this year’s event.