On this episode of the Marketing Cloudcast, we sat down with Cargill's Kim Gandhi, a Global Program Manager, and Rafael Hernandez, an Enterprise Application Designer.
According to the Trends in Healthcare and Life Sciences Marketing report, more than half of healthcare marketers view the customer journey as the primary vehicle for patient experience improvements.
Since it's crucial for today’s brands to onboard new customers in welcoming and engaging ways, Salesforce uses Marketing Cloud's Journey Builder for this important task.
Here’s a quick recap of Customer 360 sessions from Connections '19 and info about everything you need to know about connecting experiences on Salesforce products and creating a reconciled profile with a Customer 360 ID.
As a marketer, you already have the data you need to create value, but if you're wondering how to implement AI into digital marketing, here are three ways.
Since one of the most common questions we get from retailers is how they can reduce cart abandonment rates, we decided to share suggestions on how to address the issue.
Here are nine statistics about the state of shopping today to inform your customer experience strategy that spans commerce, marketing, and service.
Success Cloud helps personalize customer relationships by putting the customer first, planning for the entire customer journey, and transforming ways to think and work.
