Why Is Generative AI Important for Business?
Salesforce AI experts discuss six areas where generative AI will have a huge impact on the business world.
11 Time-Saving GPT Prompts For Sales
Generative AI promises big time and productivity savings for sales teams. Social selling leader Daniel Disney shares how to write great prompts — and why you may not need them in the future.
There’s a Better Way to Solve Tough Customer Service Issues — It’s Called Service Swarming
It’s time to stop escalating and start collaborating. Help your service team become more efficient and bring expertise to customers faster with an Intelligent Swarming support model.
4 Ways Large Language Models Help You Do More With Customer Data
Generative AI can help businesses run more efficiently and better connect with customers. Learn more about large language models, the technology that powers it all.
7 Principles For a Better Customer Experience — Every Time
Just follow these tried-and-true methods to consistently create a meaningful connection with your customers.
Customers Don’t Want Spam for the Holidays — 4 Tips to Get Your Emails Opened
Before you build your holiday campaigns for peak email sending season, start here to ensure your messages get to your customers’ inboxes.
What Do Customers Want Most From Their Financial Institutions? We Asked Them
We asked thousands of consumers around the globe what they wanted from their financial services institutions. Their response? Personalized care and simple digital services.
5 New Ways Marketing Cloud Can Bring You Closer to Your Customers
The Summer ‘23 Marketing Cloud release will help you better understand and activate your data, allowing you to personalize your content to what really connects with your customers.
3 Ways Media Companies Can Use AI to Find New Revenue
See how AI can help you tap into more revenue streams, allowing you to do more as money from advertising fluctuates.
3 Steps to Building a Fast-Flowing Pipeline
Managing your pipeline lets you catch tiny problems before they become big.