Create cross-channel campaigns with a mobile marketing platform that connects every moment. Mobile Studio helps marketers deliver cohesive mobile experiences that build loyalty, elevate engagement and maximise return on investment.
Engage your audience everywhere with connected, AI-powered mobile marketing. Create connected moments across SMS, third-party messaging, mobile push, app messaging and beyond. And design, build and deploy every moment from a single, trusted platform.
Keep customers coming back with personalised push notifications, triggered in-app messages and consistent communication via the app inbox. Optimise each moment for maximum relevance, timeliness and ROI with geotargeting and behavioural data.
Reach customers on preferred channels with relevant information, using Journey Builder, Data Cloud, API Triggers and geolocation data. And, with our mobile push SDK, you can track customised mobile events, manage journeys and trigger personalised messages.
With out-of-the-box app analytics, see how users are engaging and refine your audience targeting through Journey Builder to respond based on user actions. With AI-driven insights, you can optimise send time, engagement scoring and send frequency.
Engage mobile users across commerce, sales and service experiences. With Meta's WhatsApp Business Platform — integrated directly within Salesforce — transform one-way marketing promotions into dynamic, two-way customer support conversations across a single WhatsApp number. Seamlessly automate experiences with connected AI and chatbots, reducing support and service calls.
Reach a global audience with hyper-personalised mobile messaging experiences, managed within Marketing Cloud Engagement. Use Engagement's segmentation and targeting tools to personalise two-way engagement within WhatsApp, at every point in the customer journey.
Activate real-time, personalised messaging across WhatsApp, Email, SMS, Push & App Messaging, all from the same platform. Engage across every touchpoint to promote and sell products, answer user questions, handle service cases and more.
Manage, track and optimise SMS messages within Marketing Cloud. Activate alerts, transactional messages and other subscriber messages across both online and off-line channels. And, create SMS templates with a drag-and-drop interface within Content Builder.
Drive higher engagement and personalisation at scale anywhere in the world. Maximise your mobile marketing software to respond immediately to user actions and deliver time-sensitive notifications like order tracking/status, appointments and customer support.
Use AI-driven decision-making to identify optimal message send times and preferred channels. Personalise sender details, CTAs and deep links. Use A/B testing to optimise every element, from emojis to offers and more.
Power your email marketing with the #1 platform on the market. Using Email Studio, create and deliver beautiful campaigns, engage more subscribers and make the most of every marketing dollar.
Connect multichannel campaigns with an orchestration platform that can automate every interaction and message at scale.
Foster relationships and create loyalty with AI predictive capabilities built directly into your CRM with loyalty management software.
Email Studio is a part of our Marketing Cloud Engagement product suite.
This page is provided for information purposes only and subject to change. Contact a sales representative for detailed pricing information.
WhatsApp as a single messaging platform could have a tremendous opportunity in beauty, to drive conversational commerce and build greater engagement.
Asmita DubeyChief Digital & Marketing Officer, L'Oreal
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Mobile Studio is a part of Marketing Cloud Engagement. It lets marketers create, deploy and manage mobile marketing and transactional messaging within one place. Supporting SMS, WhatsApp, mobile push and app messaging, Mobile Studio connects brands with on-the-go customers on their preferred channel and device.
Choosing the right mobile marketing platform warrants several key considerations. In addition to addressing your customers’ needs and your business goals, here are some other important factors to take into account:
Today, 61% of customers prefer self-service.* And 65% of customers want an immediate response when contacting a company.* A mobile marketing platform meets these needs and more. Personalised, scalable mobile experiences have a proven ability to generate leads, retain customers, create brand advocacy and drive revenue with integrated upsell/cross-sell.
*State of the Connected Customer, Sixth Edition. Salesforce. "
No. Journey Builder is the campaign management tool at the heart of Marketing Cloud Engagement and Mobile Studio. It contains several embedded, marketer-friendly AI features like send time optimisation, engagement frequency and multi-variant testing. With pre-build Journey templates, marketers can start sending promotional and transactional emails, mobile messages, like push and SMS and any customised channels quickly.
Marketing Cloud Engagement helps brands increase customer satisfaction, inspire brand loyalty, heighten demand and drive revenue. Salesforce Marketing Cloud Engagement offers these benefits, through solutions for lead generation, customer retention, brand advocacy and upselling, cross-selling and more.
