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Agentforce 360 for Media

Supercharge advertising sales, subscriptions, and support with Agentforce 360 for Media.

Autonomously manage ad sales, subscriptions, and support with Agentforce. Sell smarter, streamline operations, and boost efficiency—deepening audience engagement.

These media companies innovate faster with Salesforce.

  

Salesforce delivers tangible results for media and entertainment companies.

42 %
Increase in productivity due to generative or AI agents usage
Scale automated media operations to deliver enhanced audience journeys with Agentforce.
41 %
Faster resolution time.
Drive operational efficiency to resolve cases faster with preemptive service actions.
97 %
Achieve positive ROI since implementing Salesforce.
Maximise your technology investment for clear revenue growth.

See what's new in the media & entertainment industry.

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Scale audience monetisation across advertising sales and subscriptions.

Agentforce for Media & Entertainment enables organisations to scale industry specific operations, quickly resolve subscriber service inquiries and intelligently activate audiences to maximise lifetime value.

Discover a platform for media automation and monetisation.

Product

Media Cloud

Media Cloud leverages the deeply unified Agentforce 360 Platform to deliver fully customisable solutions for the media and entertainment industry. With an industry-specific data model, applications and workflows that make it easier to sell smarter, deliver personalised service and optimise media operations.

Check out how these purpose-built solutions for the media and entertainment industry can help your business.

Scale content monetisation. Reduce churn. Automate the ad sales journey. Build deepen fan and audience loyalty. All with intelligent insights powered by your CRM.

Accelerate Advertising Sales

Scale seller productivity and revenue growth by leveraging intelligent agents to automate workflows and optimise the entire cross-channel ad lifecycle through a unified CRM.

Automate Media and Entertainment Processes

Transform media operations into an agile, profitable enterprise by leveraging AI agents and real-time data to streamline workflows, maximise monetisation, and deliver personalised self-service solutions that increase retention while reducing costs.

Grow Subscriber Relationships

Optimise the entire subscriber lifecycle by combining powerful management software with human-agent collaboration to deliver personalised engagement and proactive, cross-channel support that drives both acquisition and long-term retention.

Maximise Audience Engagement

Capture untapped revenue and loyalty by deploying AI agents on a unified data foundation to streamline operations—delivering hyper-personalised engagement and maximised audience lifetime value.

Innovate with the #1 partner ecosystem for media and entertainment.

Get the most out of digital media and advertising solutions with thousands of partner and experts.

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Digital advertising solutions FAQs

Salesforce for media and entertainment helps companies solve various industry challenges with the Agentforce 360 Platform and powerful digital media and advertising solutions. With Salesforce, teams have access to shared customer data, built-in intelligence and automation, which helps every team in the media and entertainment industry lower costs, increase productivity and drive efficient growth.

Salesforce for media and entertainment offers a complete suite of digital media and advertising solutions where AI and automation is built-in, and is designed to easily scale as you grow. By helping companies sell faster, provide a world-class subscriber experience, increase fan engagement and automate advertising management, Salesforce offers a winning formula for media and entertainment success.

To start, think about your main challenges. Then get to know our digital media and entertainment solutions: Accelerate Advertising Sales, Grow Subscriber Relationships, Maximise Audience Engagement, Automate Media and Entertaiment Processes and Streamline Production and Automation. This will help to guide you to right solution and how Salesforce can help.

Digital advertising solutions refer to strategies and tools used to promote products, services or brands through online channels. At Salesforce, we have various solutions directed to advertising. Salesforce for media and entertainment helps companies to monetise those channels to potential advertisers with our Accelerate Advertising Sales solution.

If you have channels that can be monetised through advertising, you can grow revenue. Learn more on our Accelerate Advertising Sales solution page.

Digital advertising solutions offer many benefits, including targeted outreach, cost-effectiveness, real-time analytics and agility.