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Salesforce CMO Sarah Franklin travels the country to meet with industry-shaping marketing leaders.
Many people ask, “what does Salesforce do?” In this post, we answer some basic questions you have about our company and products. Learn about Salesforce.
Building diverse teams requires an honest and self-aware approach to leadership — and sometimes a bit of disagreement.
Help employees help themselves by building a culture of solution-seekers.
Our vice president of Global Equality Programs remembers past Juneteenth celebrations and reflects on the contributions Black Americans have made to the America we know.
Insights and tools to future-proof your growing businessSee All Stories
As restrictions ease and the economy opens up, remote sales will remain important as businesses consider the hybrid office model.
Many businesses that made changes during the pandemic knew they had modernize their business technology before the pandemic hit.
Building a powerful, aesthetic site with Experience Cloud requires vision and preparation. What it doesn't require is the ability to code. A Salesforce Trailblazer explains.
Every aspect of how financial services institutions engage with customers has shifted. As a result, the entire digital banking experience has been reimagined.
How can successful sales organizations gather and leverage relationship intelligence more efficiently?
If you fail to plan, then you’re planning to fail. Human creativity is critical in the customer service contact center. Planners must address these three things to set agents up for success.
Martin Kihn is senior vice president, strategy, for Marketing Cloud. In a former life, he was a research vice president at Gartner and he has advised numerous Fortune 500 clients on marketing strategy.…
These companies are radically transforming and innovating in real time.See All Stories
Many organizations needed help to continue their purposeful work during the pandemic. Here are six inspiring highlights.
How do you win the loyalty of two million customers in the country of Georgia? Well-honed personalized messaging that adds value. The bank’s Chief Marketing Office explains.