What Generative AI Leaders Know That You (Probably) Don’t
High performers spend more than 20% of their digital budgets on AI, but that’s just the beginning. Here’s what you can learn from companies leading the pack.
5 Buying Signals Too Many Sellers Miss, According to Experts
A prospect follow on Instagram or a hard-hitting question during negotiations might be the key to a lucrative deal. Learn how to make the most of it.
What Does Salesforce Do?
We answer some basic questions about what Salesforce does, what Salesforce CRM software is used for, and how Salesforce works.
How To Get AI Your Business Can (Really, Truly) Trust — With Examples
Whether you’re just starting out with AI or you’re already innovating around the technology, this guide will help you strategize effectively, embrace new possibilities, and answer important questions about the benefits of AI.
5 Things You Can Learn From the Ultimate Marketer, Taylor Swift
Having trouble connecting with your customers? Shake It Off and build these Taylor-made strategies into your marketing.
Build Trust with Your Customers in the Age of AI
Forge deeper connections in the evolution of AI.
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Trailblazer
Expert insights and practical how-tos to help you develop your career, connect with Trailblazers, learn Salesforce, and earn certifications.
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How to Drive AI and Data Success with Salesforce Certifications
Earn the Salesforce AI Associate Certification and Salesforce Data Cloud Consultant Certification
Skill Up on AI with Trailhead
Employers increasingly want to utilize AI, but employees and candidates lack the skills. Now, anyone can skill up on AI with new Trailhead learning.
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Learning About Data Is Easier Than You Think
Here are 7 easy ways to boost your data skills using Trailhead, the free online learning platform from Salesforce.
This New Data Glossary Will Demystify Data for You and Your Teams
There’s a lot to know about data, especially with the emergence of generative AI. This glossary of key terms will help everyone in your company understand the power of real-time, actionable data.
AI, Without the Angst
Some companies are AI-ifying their products without ensuring customer data is 100% protected. Here's how your business can leverage the productivity gains of AI without giving away your most sensitive data.
Generative AI
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Is Your Data AI-Ready?
While some of the most impactful AI tools for businesses are still being developed, your business can take these key steps now to get your data house in order.
5 Questions About AI Your Business Should Ask Before Diving In
As it informs more business decisions and transforms your relationships with customers, leaders must understand its potential, its use cases, and its risks. Start by asking the right questions.
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Data Culture
Data is no longer just a competitive advantage. It is critical to the health—and often the survival—of an organization.
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How a Strong Data Culture Can Make Your Forecasting More Accurate
Consistent sales projections start with open access to data — for everyone from rep to exec. Here’s how to do it.
No One Understands Your Charts — Here’s How To Change That
Data charts are the linga franca of business, but they're often incomprehensible. Here are 5 easy ways to make your data visualizations sing.
