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Salesforce CMO Sarah Franklin kicks off a series of chats with industry-shaping marketing leaders.
Many people ask, “what does Salesforce do?” In this post, we answer some basic questions you have about our company and products. Learn about Salesforce.
If you fail to plan, then you’re planning to fail. Human creativity is critical in the customer service contact center. Planners must address these three things to set agents up for success.
Martin Kihn is senior vice president, strategy, for Marketing Cloud. In a former life, he was a research vice president at Gartner and he has advised numerous Fortune 500 clients on marketing strategy.…
Today, the Summer ’21 Release innovations are available to customers globally. Check out the new salesforce.com/releases to learn more.
Insights and tools to future-proof your growing businessSee All Stories
As restrictions ease and the economy opens up, remote sales will remain important as businesses consider the hybrid office model.
Many businesses that made changes during the pandemic knew they had modernize their business technology before the pandemic hit.
What do communication preferences look like by a generation? If CSPs want to count Gen Z as their customer, this is how to reach out and keep them happy.
A seasoned sales leader shares their proven experience with sales forecasting techniques that work.
For a career in digital marketing – to upskill, reskill, or just build new skills – meet the Marketer Career Path, a curated library of learning content in a variety of formats to help you level up from anywhere.
The best ecommerce technology providers build their end-to-end platform around what’s most important — the customer. Here's why it's essential to have a connected customer platform to deliver exceptional experiences.
Many companies describe themselves as "customer-centric" – but are they? Bob Evans of Cloud Wars reveals why they need to be, now more than ever.
These companies are radically transforming and innovating in real time.See All Stories
Many organizations needed help to continue their purposeful work during the pandemic. Here are six inspiring highlights.
How do you win the loyalty of two million customers in the country of Georgia? Well-honed personalized messaging that adds value. The bank’s Chief Marketing Office explains.