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Business as a Platform for Change
How Can Your Businesses Do More Good in 2021? Empower Your Employees
Frank Cooper III, CEO of BlackRock discusses the evolution of corporate purpose with the head of global marketing for Salesforce's philanthropic arm, Salesforce.org.
Salesforce Culture
How To Tackle Imposter Syndrome With NFL Player Kelvin Beachum
Our chief philanthropy officer Ebony Beckwith chats with Beachum on the inaugural episode of her #BossTalks series, aimed at career-oriented professionals on LinkedIn.
Employee Experience
Hybrid Work Demands New Skills of Leaders
Many leaders likely do not possess the new mindset and skill set necessary to manage large scale hybrid work. But they can skill up. Here’s what you need to know.
Digital Transformation
What Does Salesforce Do?
Many people ask, “what does Salesforce do?” In this post, we answer some basic questions you have about our company and products. Learn about Salesforce.
Customer Engagement
Fix These 3 Marketing Problems With a Customer Data Platform
This pizza shop added personalization to its messaging and experienced a 16% lift in conversion rates. Here’s how they did it.
IT
The Summer ’21 Release Preview Is Here
Maximize your investment. Get information on the latest and greatest product enhancements and innovations at salesforce.com/releases.
Editors' Picks
Featured Series
Tips for Commerce Pros
Discover ways to optimize and build your business.
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How COVID Relief Bills Changed Current Buying Trends
After four consecutive quarters of massive consumer digital adoption, numbers from a billion global shoppers in 51 countries give us the clues to help forecast future demand.
B2B Commerce Trends You Weren’t Expecting (but Will Impact Your Business)
Here are the business-to-business commerce trends to expect in 2021 based on insight from nearly 1,400 commerce leaders around the world.
Featured Voices
Leading Through Change
Retail Needs Haven’t Changed: The Buying Experience Has With CarMax
Connect the digital and human experience to build confidence and trust, for both your employees and customers.
Equality
Take Action Against Anti-Asian Racism: Support the Asian Community
This Asian Pacific American Heritage Month, our Asiapacforce president, reacts to recent reports of anti-Asian violence and offers solutions to support Asian colleagues and the wider community.
Commerce
Clicks, Not Calls: How To Drive Traffic To Your Digital Commerce Storefront
Alert them, convert them, and keep giving your business customers the positive purchasing experience they expect. Learn how to attract new clients and guide existing customers toward the B2B digital storefront of your customers’ dreams.
Sales
How To Move To a Subscription Business Model
Follow this step-by-step guide to give customers the products, services, and experiences they want, the way they want them.
Digital Transformation
3 Key Areas Empowering Today’s Insurance Industry
Staying agile allows insurers to design new products, automate processes, and launch omnichannel experiences to better serve policyholder and producer needs.
Featured Series
Inspiring Customer Stories
These companies are radically transforming and innovating in real time.
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e.l.f. Beauty’s Execs Share Top Tips for Digital Success
In our four-part video series Simply Put, the executives of e.l.f. Beauty share how they build their brand.
Purpose-Driven Work Helped PwC Guide Clients Through the Pandemic
Many organizations needed help to continue their purposeful work during the pandemic. Here are six inspiring highlights.
