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Turn data into action. Make every decision count.
Empower every team across sales, service, and marketing, and every industry with agentic analytics to take action at the point of insights — right in the flow of work.
Accelerate data to insights to action with Tableau and CRM Analytics .
Deliver high-quality data more efficiently.
Unified Data
Make confident, data-driven decisions. With Tableau, humans and agents can act on trusted data powered by Data 360, which unifies data through a zero-copy architecture.
Trusted Context
Get accurate, context-aware insights with AI-powered semantics that unify business definitions.
Explore insights and anticipate needs faster.
Conversational Analytics
Ask questions in natural language and get clear answers. Explore summary insights and best-in-class visualizations together, so you can easily see, understand, and act quicker.
Data Monitoring
Proactively monitor business performance metrics with agents keeping you informed of trends and anomalies.
Native Analytics
Explore contextual insights and intelligent predictions directly in Salesforce CRM with purpose-built analytics from CRM Analytics.
Fuel growth with intelligent actions.
Tableau in Slack
Share live metrics and visualizations, ask questions about your data and get accurate, consistent insights — then take action, right where you work.
Automated Workflows
Take action at the point of insight across the Customer 360 with an integrated workflow engine.
Trusted insights that accelerate business outcomes.
37
%
increase in teams analyzing data
39
%
faster delivery of business-driving reports/analytics
33
%
decrease in time required to analyze information
Source: FY26 Salesforce Success Metrics Tableau Highlights. Data is aggregated from 706 customers across nine countries.
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Salesforce analytics from Tableau FAQ
Salesforce analytics refers to a portfolio of analytics products delivered primarily through the Tableau brand, including Tableau, CRM Analytics, Embedded Analytics, Tableau Pulse, Data 360 for Tableau, and an ever-expanding lineup of visual analytics tools.
Tableau is the leading analytics and business intelligence (BI) platform from Salesforce that enables everyone to make better, faster business decisions. A powerful visual-analytics platform, Tableau transforms how individuals and organizations use data and insights to solve problems.
Tableau can take data from almost any system — including your Salesforce CRM instance — and provide quick, actionable insights. With the flexibility to deploy on-prem or in the cloud and scale across your organization, Tableau enables everyone to make data-driven decisions and better serve customers. And with the integrations of AI, Tableau Accelerators, and Customer 360, you can get started fast and stay in the flow of work.
CRM Analytics and Tableau are complementary products from Salesforce. Select the right product for your organization by determining where your users need to see their insights.
Tableau is an end-to-end analytics platform for a broad range of enterprise use cases. If you need a business intelligence solution that provides actionable analytics across all of your business functions and operations, try Tableau.
CRM Analytics is ideal for teams who need analytics and insights deeply integrated into their Salesforce CRM. If you want to augment any Salesforce Cloud with native, actionable insights in your CRM workflow, try CRM Analytics.