Retail Execution
Unlock perfect retail execution on the world's #1 AI CRM. Enable field reps to maximize selling time, drive growth and improve strategy to deliver perfect store execution.
Leading brands leverage Consumer Goods Cloud to deliver perfect store execution.
What can you do with Retail Execution?
Retail Execution helps you improve in-store execution with automation and data. Our purpose-built retail execution software lets you maximize selling time so your field teams can deliver profitable growth.
Maximize Field Sales Productivity
Reduce windshield time with intelligent routing. Schedule store visits based on your priorities, or automatically generate the best paths using SLAs and visit windows.
Give mobile employees the power to access retail execution capabilities and operational insights on the Offline Consumer Goods iOS and Android apps.
Save time, boost sales, and improve compliance with an agentic guide for every rep. Simplify scheduling, summaries, and recommendations with real-time data.
Close distribution gaps and expand your brand footprint using authorization lists, digital sales folders and agentforce to position the right products.
Drive Perfect Retail Execution
Perform store audits with dynamic questions, activity-related picture-taking, conditional audits, and promotional compliance checks.
Perform planogram audit checks to confirm the number of product facings, out-of-stock items, share of shelf, and other key in-store details.
Take offline orders with a system that calculates the penny-perfect price based on available promotions, flexible rules, and pricing conditions.
Build a cart and complete orders with advanced features taking promotions, manual discounts, units of measure specification, and more into account.
Optimise Direct Store Delivery
Assign, organize, and manage warehouse details such as related vehicles and products.
Keep drivers road-ready and compliant with built-in vehicle and safety inspections.
Simplify the start of day with one cockpit to review all tour related data such as route, visits, and inventory.
Empower drivers with seamless order fulfillment, cash collection, and store audits, backed by automated end-of-day financial reconciliation.
Capture every growth opportunity — fast—with unified field data.
Leverage an out-of-the-box, customizable, and extensible data model for consumer goods organizations built directly on the Salesforce Platform.
Get immediate visibility into store performance enabling teams to capture visit outcomes, notes and follow-up tasks on the go.
Spot compliance gaps and trigger corrective actions from one native workflow using pre-built Retail Execution Dashboards for Tableau Next.
Align field territories with real-time business goals such as store priority, sales volume and service requirements. Track progress against quotas and intervene early with data-backed coaching, instant feedback, and task assignments.
Extend the power of Retail Execution with these related products.
Consumer Goods Cloud Intelligence
Purpose-built analytics and AI for Consumer Goods Cloud .
MuleSoft for Consumer Goods
Pre-built solution to integrate critical systems with Consumer Goods Cloud .
Omnistudio
Build guided, hyper personalized digital experiences with low code.
Consumer Goods Cloud for Retail Execution Pricing
Find the right Retail Execution edition for your business needs.
Retail Execution - Merchandiser - Enterprise
Out-of-the-box solution to optimize field rep execution.
$
100
USD/User/Month
(Billed annually)
- Consumer Goods Data Model
- Visit Planning
- Visit Execution
Retail Execution - Field Sales - Enterprise
Enhance core Retail Execution features to enable field sales reps to drive more growth.
$
225
USD/User/Month
(Billed annually)
- Inventory Tracking
- Einstein Visit Recommendations
- Mobile Order Capture
Retail Execution - Field Sales - Unlimited
Unlimited power and support to deliver perfect store Retail Execution.
$
400
USD/User/Month
(Billed annually)
- Everything in Enterprise edition plus
- Einstein Opportunity, Account Insights, and Activity Capture
- Premier Success Plan & Full Sandbox
Retail Execution - Strategic Sales - Enterprise
Supercharge productivity and increase sales with AI-powered insights.
$
350
USD/User/Month
(Billed annually)
- Everything in Consumer Goods Cloud Field Sales plus
- Priority Scheduling, Continuous Routing, and Territory Visualization
- 100 Custom Objects
Retail Execution - Strategic Sales - Unlimited
Supercharge productivity and increase sales with AI-powered insights.
$
525
USD/User/Month
(Billed annually)
- Everything in Consumer Goods Cloud Retail Execution Enterprise Edition plus
- 200 Custom Objects
- Premier Success Plan & Full Sandbox
This page is provided for information purposes only and subject to change. Contact a sales representative for detailed pricing information.
We aim to transform our century-old goldmine of accumulated data into the ultimate consumer experience while respecting privacy.
Barbara LavernosDeputy CEO, L'Oreal
POI recognizes Consumer Goods Cloud as an award winning solution 6 years in a row.
Get the most out of Retail Execution with thousands of partner apps and experts.
Achieve your AI and data goals with Salesforce CTOs.
Trusted advisors with unmatched Salesforce experience and expertise, by your side.
Learn new skills with free, guided learning on Trailhead.
Hit the ground running with Retail Execution tips, tricks, and best practices.
Ready to take the next step with world’s #1 AI CRM for consumer goods?
Start your trial.
Try Consumer Goods Cloud free for 30 days. No credit card. No installations.
Talk to an expert.
Tell us a bit more so the right person can reach out faster.
Watch a demo.
Learn how Salesforce delivers profitable growth.
Consumer Goods Cloud for Retail Execution FAQ
Retail execution software helps consumer goods companies optimize their in-store execution to minimize out-of-stocks, assortment gaps, or low display support. Consumer Goods Cloud for Retail Execution revolutionizes how sales teams operate from the HQ to the field, with a connected, intelligent platform grounded in real-time data.
Consumer Goods Cloud Retail Execution helps CPG companies plan and execute in-store activity with precision. Built on Sales Cloud's core CRM power, it offers purpose-built tools for field execution — account intelligence, territory-mapped routes, in-store tasks, and an autonomous AI — so HQ and field teams work from one shared view, everywhere you sell and maximizesselling time on-site.
In the field, your reps can:
- Prioritize visits to high-value stores and outlets, and optimise routing
- Track product placement and shelf share, and manage compliance more efficiently
- Process orders, promotions, and restocks instantly — even offline
Consumer Goods Cloud for Retail Execution is for forward-thinking sales, merchandising and field operations teams looking to streamline their account planning and optimize in-store execution on an integrated platform. Retail execution improves field rep productivity, increases audit accuracy, and maximizes in-store sales with mobile order capture.
Whether you manage a large-scale internal field force or direct external contractors, Retail Execution help you:
- Empower reps as strategic consultants by putting live commercial data, store history, and regional insights in their hands.
- Scale audit accuracy instantly using AI to verify shelf compliance in seconds.
- Maximize commercial growth with intelligent order processing, on-site promotion matching, and automated restocks.
It depends on your business needs.
Salesforce offers tailored packages designed to match the scope of your field operations:
- Contractor: Essential routing and onsite auditing tools optimized for external partners.
- Merchandiser: Advanced task execution built to maximize shelf share and compliance.
- Field Sales: Powerful mobile order capture features to actively close deals on-site.
- Strategic Sales: The ultimate tier, supercharging productivity with Agentforce autonomous workflows.
Click here or contact us to learn more.
No. The Consumer Goods Cloud retail execution mobile app works offline which means that even if you are in a remote location or lose connectivity in a back storage room, you can still work offline and sync your store check and order information once you are able to connect to the internet.
You can try the #1 AI Agentic CRM for Consumer Goods completely free for 30 days. Click here to get immediate access to your free trial.
