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The Client-Centric Law Firm: McDermott Will & Emery’s Tech-Forward Vision

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Featured Speakers:

Elizabeth Gooch, Chief BD and Marketing Officer, McDermott Will & Emery
Anne (Kan) Ripaldi, Director of BD/Marketing Tech & Ops, McDermott Will & Emery
Léo Murgel, SVP & COO of Legal and Corporate Affairs, Salesforce
Charlie Knowlton, Regional Vice President & Legal GM, Salesforce
BJ McCreary, Legal Principal Solution Engineer, Salesforce


Join us for an exclusive webinar with McDermott Will & Emery as they share their journey in transforming marketing and business development to drive client-centric growth. Learn how they implemented Salesforce to:
  • Unlock the power of trapped data
  • Align marketing and business development with attorneys
  • Enhance client engagement and increase revenue
Our session will cover key lessons in technology adoption and the future of AI in legal services and will conclude with a brief presentation and live demo showcasing how Salesforce empowers law firms with data-driven insights and AI-powered capabilities.

Don’t miss this opportunity to gain actionable strategies for your firm’s success.