The future of marketing is 1-to-1 customer journeys.

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The future of marketing is 1-to-1 customer journeys.

The only platform to build and manage customer journeys.

  • Plan, personalize, and optimize the customer journey. 

    Connect interactions from any channel or device, combining customer data and behaviors to create relevant communications that are delivered in real time, on your customers’ terms. Respond to and anticipate needs and move a customer forward in their unique journey with your brand.

  • Know your customers. 

    Marketing Cloud integrates all your data in real time, providing the data-driven intelligence you need to know your customers and drive highly relevant, 1-to-1 communications.

  • Create customer journeys of all kinds. 

    Boost your cross-channel marketing efforts, onboard your employees, and deliver personalized customer service from one simple interface. Create seamless journeys with your customers — as well as within your organization.

“Salesforce Marketing Cloud tools make it much simpler, automated, quicker, and more relevant in terms of the messaging we can provide.”

— Darren Carter, VP, Relationship Marketing, Sony Playstation


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Find the right fit.

Choose a product to meet your needs.

Find the right fit.

Choose a product to meet your needs.

Email, Mobile, and
Web Marketing

Email, Mobile, and Web Marketing: ExactTarget

Email marketing

Mobile messaging

Campaign management

Predictive Intelligence

Data and analytics

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Get Started

Social Media

Social Studio
Social Media Marketing: Social Studio

Social listening and analysis

Content marketing

Community management and social care

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Get Started

Digital Advertising:

Media optimization
and audience
management with
Facebook, Twitter,
and LinkedIn

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Get Started

B2B Marketing

B2B Marketing Automation: Pardot

Lead generation

Lead qualification

Lead nurturing

Lead tracking

Get Started

Get Started

Ready to get started?

In today’s connected world, every customer interaction matters. Marketing Cloud helps you make the most of every touchpoint, giving you the tools to manage the customer journey across all channels.

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Questions? Our reps have answers. 1-866-558-9834