Read the latest studies and reports from the world's best known business analysts.
See how Salesforce’s channel management solution — Sales Cloud PRM — can help drive partner sales and generate 319% ROI over three years.
See how you can improve channel visibility and efficiency with Salesforce’s Partner Relationship Management Solution.
IDC Perspective: Customer Success - The Salesforce Approach
In this perspective, IDC shares how Salesforce organizes and manages its Customer Success Group (CSG) to ensure low customer churn, market share growth within enterprise customer accounts, and long-term loyalty, advocacy, and customer value.
IDC White Paper: The Salesforce Economy Forecast
Get the IDC white paper, sponsored by Salesforce, that shows 9 Million New Jobs and $1.6 Billion New Business Revenue to Be Created by 2026.
IDC White Paper: The ROI of Building Apps on Salesforce
Get the IDC white paper, sponsored by Salesforce, that shows how App Cloud delivers 478% ROI.
IDC Report: Worldwide Marketing Campaign Management Software Market Shares, 2019: Salesforce and Adobe Battle at the Top, Microsoft and HubSpot Post Strong Gains
In this report from IDC, learn about the key trends, developments and vendors in the market for marketing campaign management solutions.
Beyond Better Foods: AppExchange ROI Case Study
Read how consumer packaged goods company, Beyond Better Foods, implemented AppExchange apps and increased employee productivity, reduced expiring inventory, and achieved a 769% ROI in less than two months.
CRM Technology Value Matrix 2021
Salesforce is a CRM Leader for 10 years in a row in usability and functionality across sales, marketing and customer service.
Nucleus Research Note: Salesforce Quip
In analyzing the experiences of Quip customers, Nucleus found moving to Quip increased their productivity by 15 to 20 percent and typically reduce time spent in meetings by one-third.
Salesforce.org Nucleus Report on Corporate Philanthropy
This report from Nucleus Research reflects a study conducted across North America and Europe and highlights the evolution of corporate social responsibility programs and the importance of adopting technology in the CSR space.
5P Consulting: Salesforce Essentials ROI Case Study
Read how boutique consulting firm, 5P Consulting, implemented Salesforce Essentials, was up and running within a week, and delivers an ROI of 998 percent in less than a month and a half.
Matouk: SMB ROI Case Study
See how an American bedding manufacturer, Matouk, streamlined their operations by increasing staff productivity, customer service productivity and marketing automation -- resulting in a 223% ROI over just six months.
Cloud Multiplies Analytics ROI by 2.3 Report
Read this report and learn why ROI on analytics solutions deployed to the cloud is higher than solutions deployed on-premise.
Nucleus ROI Case Study: Einstein Analytics and Shazam
See how Shazam uses Einstein Analytics to drive ROI, increase employee productivity and retain existing customers with the new Nucleus ROI Case Study.
Piedmont Healthcare: ROI Case Study
Get the numbers behind Piedmont Healthcare’s successful partnership with Marketing Cloud. See how they achieved an 83% increase in ROI, higher open rates, clickthroughs, and more.
Sales Cloud, Service Cloud
Ovum Enterprise Case Study: Delivering Exceptional Service Across the Student Lifecycle
See how Pepperdine University improved the student experience with institution-wide CRM with Salesforce.
Philanthropy’s Expanding Role in the Corporation
Get an in-depth look at the top priorities for 500 corporate leaders from companies of all sizes, and see how their businesses are addressing the needs of employees, partners, and communities.