Data, Analytics, and Integration
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How Booking.com Activated Data to Power B2B Growth at Scale
Discover how Booking.com unlocked massive B2B growth by activating siloed data with Salesforce Data 36O. Hear how they segment partners, automate communications, and democratize data access.
Interview: Turning Data into Value with CaixaBank
Luis Javier Blas Agüeros, Chief Operating Officer of CaixaBank, shares how Data360 is helps turn data into value without compromising on security or compliance.
TIME 100 Talks: Merging Art, Data, and AI with Refik Anadol
Refik Anadol and TIME’s Nikhil Kumar explore how AI is reshaping creativity, storytelling, and culture — blending human vision with machine collaboration.
How Workday and Teqfocus Partner with Tableau
Learn how Workday and Teqfocus use Tableau to turn data into a competitive advantage, making every employee an agent of change. The future of work is here.
5 Steps to Getting Started with Data Cloud and Agentforce
Data projects don’t need to be complex. Hear from our customers how they got started with their Data Cloud use cases and set up the foundation for effective AI, better insights, and accurate outcomes.
Zero Copy 101: Building Open Data Ecosystems with Data Cloud
Learn zero copy fundamentals in Data Cloud’s open ecosystem. Connect any data source without moving or duplicating data. Explore BYOC and seamless integrations that power governed, real-time apps.
Protect Your Data with a Plan B
In the event your data is lost or corrupted, how will you know and what can you do? Learn how to back up your data, archive inactive records, manage privacy requests, and mask or seed data.
Building Agent Integrations via Model Context Protocol (MCP)
Learn how Salesforce is revolutionizing AI integrations through MCP, expanding Agentforce to seamlessly consume external API assets while exposing Salesforce data to the intelligent agent ecosystem.
How Salesforce Uses Data Cloud to Boost Advertising ROI
Join this session to learn how we are using Data Cloud to optimize our own paid media advertising strategy and how it will evolve in the future.
Tableau Roadmap: The Path to Agentic Analytics
From data to action, Tableau enables your analytics journey. Deep dive into our product roadmap and see how we’re powering the Agentic Enterprise with proactive, actionable insights.
Embed Analytics and Drive Actionability with Tableau Next
Turn insight into action. Learn how to power an Agentic Enterprise by embedding analytics directly into the flow of work with Tableau Next and take action at the point of insight with Salesforce Flow.
How to Monitor and Control Data Cloud Credit Consumption
Master Data Cloud economics with strategies to optimize credit consumption and maximize ROI. Learn best practices for making smart architectural choices to drive efficiency at scale.
3 Ways to Do More with Your Sales Data
Complete, accurate sales data is the foundation for AI-powered insights, reliable forecasting, and personalized buyer experiences. Uncover strategies to improve your data and put it to good use today.
Deep Dive into Agent Performance and Analytics
Ready to take your AI performance to the next level? Learn how to monitor your agents, identify bottlenecks, and optimize for success using new observability tools in Agentforce Studio.
Getting Started with AI: Use Cases, Data, and What’s First
Scaling AI takes more than tools — it requires a clear plan and data. Join experts to learn how top companies move from vision to execution with practical, scalable steps for responsible AI adoption.
3 Ways Conversation Data Delivers Smarter Agents & Insights
See three ways conversation data powers Agentforce with customer context, highlights risks and next steps, and activates insights across Salesforce and Slack so sellers close with confidence.
Embracing the Future: Box’s Partnership with Tableau
Don’t just take our word for it. Hear from Ravi Malick, CIO of Box, who’s using Tableau to transform business and empower his teams to make data-informed decisions.
AI in Tableau: Future-Proof Your Analytics Platform
Get more value out of your data and unlock the Agentic Enterprise! Explore AI across Tableau's product portfolio, including Agentforce Tableau, to accelerate data analysis and democratize insights.
Cox Communications: Enhance CX with Agentforce & Data Cloud
Discover how Cox Communications and Accenture use Agentforce and Data Cloud to empower agents, personalize experiences, and boost operational efficiency.
Unlock AI for Your SMB with a Strong Data Foundation
To get the most out of your AI strategy, you need to identify the right use cases and create a strong data foundation. Learn how you can prepare your SMB to effectively use AI and grow faster.
Activate Conversational Analytics with Agentforce Tableau
Explore how Agentforce Tableau unlocks conversational analytics, empowering you to ask natural language questions and get instant, accurate, contextual insights.




