Meet Mobile Studio.

Reach customers on any device by personalizing your mobile marketing with SMS messages, push notifications, and chat messaging.

Animated image showing different screens within Salesforce Mobile Studio shown in laptop device

See Mobile Studio in action.

Engage at the right moment based on events, location, and proximity.

Watch Demo

Create Mobile Messages

Build and send highly targeted mobile messages with ease.

Image of a screen in Salesforce showing Mobile Message creation shown in a laptop device

Send captivating SMS and MMS messages.

Build and automate your ideal mobile campaigns with custom templates for outbounds, text-response, email opt-in campaigns, info capture, and multimedia messages (MMS).

Get to know your audience with chat messaging.

Build complete user profiles by capturing preferences, behaviors, and attributes during chat messaging. Plus, combine data from all other channels and CRM tools.

Power up your apps with push messaging.

Market with mobile phone alerts, deals, or discounts to drive in-app purchases and increase app usage. Build user profiles with data such as location and device type.

Personalize the experience

Send relevant messaging based on customer preferences and behaviors, driving engagement.

Image showing a marketing campaign journey shown in laptop device

Target your audience.

Drag-and-drop tools make it easy to segment mobile subscribers. Send your personalized message based on location, demographics, and individual customer preferences.

Trigger sends for the right moment.

Deliver transactional, time-sensitive messages such as password resets, shipping reminders, alerts, and updates by using an open API platform.

Automate your mobile marketing so you don’t miss an opportunity.

Schedule marketing efforts to trigger messages — when and where they’ll get noticed — based on predetermined events or user behavior.

Improve customer service.

Turn a broadcast or transactional message into a two-way conversation with your customers with the combined power of Marketing Cloud and Service Cloud.

Drive App Engagement

Unite the physical and digital world with location-based technology.

Image showing message creation in Mobile Studio shown in laptop and mobile devices

Promote your brand to your nearest customers.

Create geofenced messages that automatically send coupons or promotions to your customers when they’re entering or exiting a targeted area.

Deliver beautiful push messages with rich content.

Create contextual pages for mobile, then deliver them with rich push capabilities. Share event maps, restaurant menus, or other visual content specific to time and place.

Target location-based alerts further with beacons.

Deliver even closer proximity messages — within feet — using Bluetooth low-energy beacon devices to draw attention to specific offers.

Analyze and track.

Monitor performance with mobile reports to understand deliverability and engagement — even on the go with our mobile app.

Reach your audience

Include mobile in your overall marketing strategy to meet your customers anytime, anywhere.

Image showing a post-purchase journey shown in laptop and mobile device

Align mobile with your other marketing channels.

Deliver mobile messages alongside your email, ads, and web campaigns to create a consistent customer journey across every channel and device.

Follow every customer’s journey.

Trigger mobile messages instantly based on how users interact with your brand and boost engagement.

Reach customers who are already active elsewhere.

Identify which channels your customers use to engage with your brand so you can communicate better in all of them — and drive more mobile interaction.

Marketing Resources

Learn more about mobile marketing.

State of Marketing Report, 8th Edition

Report

Uncover the insights inspiring real-time marketing moments.

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Blog

30 Billion Reasons to Mobilize Your Customer Journey

Mobile Marketing from Salesforce

Salesforce Marketing Cloud gives brands a competitive edge in their mobile marketing strategy. SMS marketing can provide customers with timely and location-sensitive personalized information in seconds. With the ability to tie mobile marketing strategy to email, SEM, web, social advertising, and more, there is a mobile marketing channel to reach every part of your audience effectively.

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