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Agentforce Media (formerly Media Cloud)
Scale growth and maximize monetization with Media Cloud
Built on the world's #1 AI CRM, Media Cloud powers the agentic enterprise by using Agentforce to unify your audience and advertiser data, maximizing monetization across every channel. With prebuilt modules and workflows, you can cut operating expenses, boost productivity, and simplify media processes to get a faster ROI.
Leading brands boost operational efficiency and advertising sales with Media Cloud.
What can you do with Media Cloud?
Media Cloud helps you launch and monetize experiences faster. It simplifies your business processes and connects audience and advertiser data to drive deeper personalization, making it easier to scale. Built on top of Agentforce Sales and Agentforce Service, Media Cloud gives you the #1 media CRM, customized for your industry.
Gain efficiencies and save costs with the #1 AI CRM for media and entertainment.
Unlock the power of an out-of-the-box, customizable, and extensible data model for media and entertainment providers, built on the Salesforce platform, to optimize workflows and enhance customer experiences with Agentforce.
Craft dynamic customer interactions without code and deploy to multiple channels and devices.
Create processes with agile and personalizable automated decisions across media industry workflows.
Reimagine advertising sales with an AI powered media CRM.
Accelerate sales, streamline operations, and optimize campaign performance.
Leverage advanced order capture and guided selling capabilities with a catalog-driven, media-specific CPQ that supports attribute-based pricing and highly complex business rules.
Cut costs and drive efficient growth with the customer-first, distributed Order Management system built directly into your media CRM.
Deepen customer loyalty with data-driven subscriber management.
Monetize audiences faster, launch B2C and B2C subscription services, and deliver personalized journeys at scale.
Drive engagement and stickiness with personalized subscriber journeys and intelligent recommendations.
Create robust media solutions when combining these products with Media Cloud.
Marketing Cloud
Get to know your audience through unified profiles. Personalize offers across any channel with AI. Build lasting relationships that drive business growth.
Data Cloud
Activate all your customer data across Salesforce applications. Empower teams to engage customers with relevant insights and contextual data in the flow of work.
Service Cloud
Transform how service teams deliver value at every touchpoint — including customer experience, engagement, processes, automation, and service operations.
MuleSoft
Connect any data, system, or AI model securely and automate tasks and processes wherever they run, including in legacy systems.
Media Cloud Pricing
We got everything right from the first go when working with Professional Services. Before, we used to make some mistakes and we used to spend time refactoring.
Samuel Dall’AgnolIT Director, Grupo Globo, Records
Get the most out of the #1 AI CRM for media with thousands of partner apps and experts.
Maximize ROI with the #1 Success Ecosystem.
From support, expert guidance, and resources to our partners on AppExchange, the Success Ecosystem is here to help you unlock the full power of your full investment.
Hit the ground running with media tips, tricks, and best practices.
Ready to take the next step with the world’s #1 CRM for media?
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Try Media Cloud free for 30 days. No credit card, no installations.
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Frequently Asked Questions
A media CRM (Customer Relationship Management) system is a specialized software solution designed to meet the unique needs of media and entertainment businesses. It serves as a centralized platform to manage and optimize interactions with clients, advertisers, partners, and other stakeholders in the media industry.
Media Cloud is Salesforce's purpose-built product for the media and entertaiment industry. It helps media and entertaiment companies sell advertising and media content smarter, faster, and more efficiently by providing everything sales teams need on one integrated platform. It also helps companies to automate processes and manage the entire subscriber journey.
All media and entertainment companies including: publishers, broadcasters, advertising agencies, gaming, sports, studios, retail media, entertainment, and more.
A media CRM is important because it helps your company to automate and monetize your business. It helps you maximize customer lifetime value, lowers costs, and accelerates media and entertainment industry innovation.
With Media Cloud, you can improve efficiencies, manage the entire subscriber journey, launch tailored products, packages and promotions faster, repidly grow media revenue, and accelerate advertising sales.