According to our State of the Connected Customer report
, 79% of customers expect consistent interactions across departments.
Most organizations operate with a level of bureaucracy that makes internal collaboration difficult. It's like a really bad 4 x 100-meter relay team where everyone is a great sprinter, but no one can pass the baton.
It’s time for organizations to work as one unified team, aligning all departments around customer data. This ensures everyone gets a single, shared view of your customers. Think of it as a circle of information about the customer, with the customer in the center.