Chapter 2: Scale Apps Quickly to Maximize Efficiency

Create tailored customer experiences using elastic low code.
 
 
IT leaders have had to cope with persistent shortages in developer talent for decades. At the same time, the demand for new, custom apps has been increasing steadily, and projects that once had multiyear timelines are now expected in days. Low-code tools lower the barrier to entry by extending the power of development to business users, automating manual tasks, and empowering customers with self-service and contactless transactions.
 

* The Forrester Total Economic Impact™ of Salesforce Heroku

See how this financial tech company built an automated loan processing service in one weekend.

The efficiency benefits of elastic low code.

Developers can take full advantage of modern application development patterns, industry standards, open languages, and open-source libraries applied to Salesforce data. These improvements increase efficiency by delivering more complete solutions that contain complex business logic in Salesforce, freeing you from having to reinvent the wheel with new custom Apex code. Interactions with customer-facing and other apps can trigger flows and enable seamless, connected B2C experiences.

The elastic code pattern use case for online car shopping.

Elastic low code is perfect for building frictionless consumer-facing experiences fast. For example, a car manufacturer can use low code to quickly build a customer-facing web app that lets customers shop for cars online, down to the last detail. The app finds the vehicle, generates the order form, and sends the customer a QR code via email. These actions trigger a workflow that generates the sales contract, and all the customer has to do is show up and pick up the car. These are computing-intensive processes. But elastic computing boosts the app’s ability to scale effortlessly to 100 or 100,000 customers at once.

Elastic low code is also ideal for implementing touchless transactions. Just create a function on Salesforce Platform that generates the necessary QR code. Once the flow is there, any administrator who wants to generate a QR code can reference that function simply by mapping the field. Every time there’s a similar need, the administrator can use the same function. Reusing functions makes it easy to build new experiences and ensures that older, on-premises code can be reused, modernized, and leveraged in more ways than before. With low code and elastic computing, you can modernize your apps quickly to meet customer needs and deliver the seamless experiences they expect.

*The Forrester Total Economic Impact™ of Salesforce Heroku
 
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More Resources

 
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Guide

Choose the right business processes to automate by function and industry.

 
 

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