Sales lead generation: a fact of business life
Whether you’re a multinational enterprise, a two-person start-up, or anything in between, sales leads are critical to your success. Techniques for sales lead generation range from trolling social networking sites to tapping into other kinds of online and offline sources, to old-fashioned cold calling of names pulled from phone books.
Performing business lead generation in any of these ways consumes time that reps would rather spend talking to qualified customers and closing deals. Worse still, these manual sales lead generation techniques often yield less than useful results, in the form of incorrect phone numbers and partial or outdated data. This type of faulty information leads to more wasted effort and expense pursuing “dead dials” and abandoned email addresses.
Data.com: the sales lead database builder
Data.com takes the drudgery, guesswork, and inaccuracy out of business lead generation. It’s the only service that gathers world-class sales lead generation data from trusted sources, unifies it, and delivers it to you right inside Salesforce CRM.
- B2B leads. Data.com brings you a sales lead database with 30+ million complete, up-to-date, high-quality B2B leads crowdsourced and continuously refreshed by the 2 million-strong Jigsaw online community.
- Company profiles. - Sales lead generation is about mapping out territories, too. And there’s no better or faster way to do that than with Data.com’s 200 million corporate profiles from D&B—including in-depth financial and credit data, detailed hierarchies, SIC/industry segmentation codes, DUNS numbers, and much more.
Clean data: the key to successful business lead generation
Clean, complete sales lead data is the key to marketing success, sales productivity, and widespread CRM adoption. Despite their best attempts at sales lead generation, most enterprises end up with data that falls far short of the mark: 70 percent of the average sales lead database goes bad annually, and 91 percent of CRM data is less than complete.
The antidote for dirty sales lead databases
Data.com is not just the best sales lead generation source—it’s also the most thorough and reliable way to repair the incomplete and stale data hampering your business lead generation efforts.
Effective data cleansing requires highly accurate data to match against, and our sales lead data is in a class by itself. Data.com is the only socially powered business lead generation database, sourced and continually refreshed by the Jigsaw online community of 2 million marketing and sales professionals. Every bit of sales lead generation data gets checked, validated, and scored by sophisticated algorithms, and only the best contacts are accepted into our sales lead database. All our records come complete with current email addresses and phone numbers, 70 percent of which are direct dial.
Data.com compares your existing sales lead data against our complete and highly accurate database—flagging dupes, alerting you to partial records, and informing you when more current information becomes available. To maximize the efficiency of your sales lead generation efforts, these updates come to you continually in real time. This approach lets you keep your sales lead database clean and ensures that you’re always marketing to fresh leads.
Why sales lead generation works better with Data.com
Customers, analysts, and research firms alike rate our sales lead generation data as more complete and current than that of competing services. It all comes down to crowdsourcing: Instead of getting its contacts from bots or Web crawlers, Data.com gets them from informed and motivated sales and marketing professionals. These Jigsaw community members not only search out and contribute sales lead generation data, but actively cross-check and update our contacts on a continual basis. The result is a superior business lead generation engine that brings you more and better leads. Data.com goes way beyond VPs, CIOs, and Directors to deliver the detailed mid-level and specialist titles you need to reach inside millions of enterprises and company departments.
Salesforce CRM fosters better customer relationships, helping you save money and increase profits.
Customize your business applications so that your CRM runs the way your business does.
Visit salesforce.com’s CRM resource center and browse white papers, demos, and more.
Visit the salesforce.com community for CRM best practice guides, training, and discussions.
View Salesforce CRM product demos and learn how CRM can help your business succeed.
Integrate marketing and sales with salesforce.com’s marketing automation solution.
Learn how other companies use Salesforce CRM and Force.com to impact the bottom line.
Access CRM best practices for sales professionals through our sales portal.
Lead management, sales tracking, sales forecasting, and more, without the hassles of software.
- Application Development
- Application Development Platform
- Call Center Software
- Channel Management Software
- Cloud Computing
- Cloud Computing Platform
- Contact Management Software
- Content Management Software
- CRM Application
- CRM Case Studies
- CRM Comparison
- CRM Consulting
- CRM Customers
- CRM Demo
- CRM Integration
- CRM Sales
- CRM Software
- CRM Solutions
- Customer Relationship Management
- Customer Service Software
- Customer Service Solutions
- Customer Support Software
- Database Application Development
- Enterprise Application Integration
- Free CRM Trial
- Help Desk Software
- Knowledge Management Software
- Live Chat Software
- Marketing Automation Software