Retail
Succeed the Way Top Retailers Do
Less Cost, More Customer Focus, Better Store ManagementTop retailers like The Häagen-Dazs Shoppe Company, Starbucks, and Papa Murphy’s are growing store sales, keeping customers, and winning new ones… even in these uncertain times. Their secret? Salesforce CRM and Force.com.
These low-cost, low-risk cloud computing solutions make it easy to run your business and build powerful custom apps. That’s because there’s no software, hardware, or huge upfront costs. Just phenomenal success in:
- Recruiting and enabling franchisees
- Lowering the cost of managing stores
- Putting the customer voice at the heart of your business
- Precise, up-to-the-minute tracking of store performance metrics
Grow Store Sales and Drive Franchise Operations
Salesforce CRM lets you speed and streamline the way you manage franchises, find and recruit
entrepreneurs, and develop new retail sites. With Force.com, you can quickly build tools to
accelerate construction and keep a lid on project management costs—for store roll-out in record
time.
For field managers constantly on the go, Salesforce CRM tools are fully mobile-enabled.
Keep Every Customer Returning to Your Stores
Assemble a store locator with point-and-click ease. Let patrons help themselves (while lowering your costs) through a 100% self-service portal. And don’t stop there: place the customer voice front and center with an online community like Dell’s wildly successful IdeaStorm.
Empower Insight and Smart Decision-Making
Let executives track store performance, market segmentation, and sales forecasts with real-time dashboards and reports. Customize scorecards to measure customer satisfaction and gauge the health of individual stores.
