I handle most of the inbound leads from Hong Kong and Macau with exposure to support the Greater China Region — from prospects who visit our website, download an eBook, enquire via our chat or have come to an event. I’ll call them or take their calls, so spend a lot of day on the phone jumping between English, Mandarin and Cantonese.
SDR is the only position in the company that touches every industry. As you progress to being a BDR you tend to focus on a particular field and take care of the clients within that alone. So it’s a great opportunity to gain a wide viewpoint on all different types of businesses.
I am the first point of contact for any potential customer, so am essentially the conversation starter! I ask questions, listen to concerns and find out how they do — or don’t — use technology.
Occasionally people call me because they want to know more about the Salesforce stock and are curious about how the business works. So part of my job is filtering out what’s a solid lead and what isn’t. But what’s fantastic is once we pass the sale on to an Account Executive we can still see what’s going on at any stage of the funnel and how the conversion performs. The whole process is completely transparent, which is very satisfying when you have been involved right from the beginning.