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Shopper Agent for Commerce Cloud
Meet Carter, your Shopper Agent
Turn browsers into buyers by giving every shopper a personal AI shopping assistant. Shoppers find the right product faster, get instant answers, and complete their purchase without leaving the conversation.
Personalize product discovery at every step
Shopper Agent is powered by Agentic Commerce Search. Shoppers get relevant results when they search in their own words, like “outfit for Coachella,” instead of exact keywords — which means fewer searches end in zero results and recommendations adapt to each shopper in real time.
Shoppers reach the right product faster through visual product carousels and questions drawn from your catalog and product attributes. Suggested category pills and follow up questions help shoppers find relevant products.
Shoppers get answers about the exact product, category, or cart they’re viewing, without having to explain what they’re looking at. Carter reads page context in real time, so every reply is specific to that page.
Grow cart size when shoppers decide with confidence
Surface complementary or higher-value product suggestions with Carter. Automatically include multi-item recommendations, like complete outfits or regimens, to increase average order value.
Shoppers can compare products side by side in a visual table right inside the conversation, creating a faster path to the right decision. Select the key attributes you want to display that highlight your products best.
Shoppers can upload a photo of what they’re looking for and find matching or similar products right in the chat. They can also ask Carter for products that go with it, like shoes to pair with a dress.
Grow loyalty and customize Carter for your brand
Launch Carter anywhere from your website. Shoppers get help at the moment they need it, starting a conversation from the search bar, the header icon, or FAQs embedded on product pages.
Brands get full control over Carter's look. Re-skin the chat window, buttons, and UI components beyond default branding to match your storefront.
See the revenue, orders, and conversions that Carter drives. Leverage commerce and Agentforce reports and dashboards to get performance insights.
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More Resources
On-Demand Webinar
How Agentic Commerce Search Converts with Conversational Discovery
Crocs guides shoppers from discovery to support with Agentforce
Customer Story
How SharkNinja builds loyalty with Commerce Cloud
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