Privacy Information

Trust is our #1 value. Salesforce’s top priority is the security and privacy of the data that we are entrusted to protect.

Learn about our commitment to privacy

We continuously monitor the global privacy landscape and adapt our privacy program accordingly. Discover more about our commitment to compliance with global privacy laws as a controller

Salesforce Candidate Privacy Statement

Salesforce Apps, Add-ins and Extensions Privacy Statement

Privacy Statement (Bahasa Indonesia)

To exercise your rights relating to your personal data, or if you have questions regarding our privacy practices, please fill out this form, or email us at privacy@salesforce.com. For more information about contacting us, see the “Contacting Us” section below.

Salesforce’s Data Transfer Mechanisms FAQ

Learn how Salesforce is responding to the new SCCs in Salesforce's FAQ about transfers of personal data.

Privacy Statement Overview

Salesforce’s full Privacy Statement contains more information about Salesforce’s privacy practices.

Salesforce, Inc. and/or its affiliated entities (“Salesforce, “we”, “us”, or the “Company”) act as the controllers of your Personal Data and are responsible for its processing, unless expressly specified otherwise in our full Privacy Statement. For the avoidance of doubt, our Privacy Statement does not apply to the extent we process Personal Data in the role of a processor on behalf of our customers. A list of Salesforce’s affiliates can be found in the List of Subsidiaries section of Salesforce’s most recent Form 10-K, available under the SEC Filings tab by selecting the “Annual Filings” filter on the page located here.

We collect and process Personal Data for a variety of purposes, including but not limited to the following:

  • to provide our websites (including our social media pages);
  • to display personalized advertisements and content;
  • to manage event registrations, attendance, and participation in webinars, contests or promotions;
  • to ensure the safety and security of our offices, premises, employees and events;
  • to send marketing communications;
  • to handle support or service-related requests;
  • to prospect sales leads;
  • to develop and optimize the performance of our services;
  • to manage and document our customer and user accounts;
  • to administer surveys and conduct research; and
  • to comply with our legal obligations and defend Salesforce.

For the entire list of purposes for which we Process your Personal Data, please see the full Privacy Statement.

We only collect and process your Personal Data to the extent it is necessary for fulfilling these purposes and where we can rely on a legal basis for such processing as set out in our full Privacy Statement. Where legally required, we will ask you for your prior consent to processing.

Please review the "What Personal Data do we collect?" and "Purposes for which we process your Personal Data and the legal bases on which we rely" sections in our full Privacy Statement for further details. Also, please review the "How long do we keep your Personal Data?" section to learn how long we store your Personal Data.

We may share Personal Data with various parties, including:

  • service providers;
  • Salesforce affiliates;
  • event sponsors;
  • partners;
  • customers with whom you are affiliated and/or the applicable partner responsible for access to your services;
  • contest and promotion sponsors;
  • third-party networks and websites;
  • Salesforce-affiliated App Exchange partners;
  • professional advisors;
  • third parties involved in a corporate transaction;
  • third party accounts (in relation to Tableau); and
  • public authorities.

Please review the "Who do we share Personal Data with" section in our full Privacy Statement for the full list and more detailed information about each category listed above.

Your Personal Data may be transferred to, and stored by us, in the United States and by our affiliates and third parties (as disclosed in the full Privacy Statement) as listed in the Privacy Statement. Therefore, your Personal Data may be processed and stored outside your country or jurisdiction, including in places that may not provide the same level of protection. As described in the "International transfers of Personal Data" section of our full Privacy Statement, we have implemented safeguards to ensure an adequate level of protection where your Personal Data is transferred, including, where required, standard contractual clauses or an alternative mechanism for the transfer of Personal Data as approved by the European Commission. Salesforce also commits to comply with the EU-U.S. Data Privacy Framework, the Swiss-U.S. Data Privacy Framework, and the UK Extension to the EU-U.S. Data Privacy Framework (collectively, the “DPF”) and certifies its adherence to the DPF Principles as set forth by the U.S. Department of Commerce.

For more information, please see the full Privacy Statement.

You have certain rights relating to your Personal Data, subject to local data protection laws. Depending on the applicable laws, these rights may include the right to:

  • Access your Personal Data held by us;
  • Know more about how we process your Personal Data;
  • Rectify inaccurate Personal Data and, taking into account the purpose of processing the Personal Data, ensure it is complete;
  • Erase or delete your Personal Data;
  • Restrict our processing of your Personal Data;
  • Transfer your Personal Data to another controller (data portability), to the extent possible;
  • Object to any processing of your Personal Data;
  • Opt out of certain disclosures of your Personal Data to third parties;
  • Know what categories of Personal Data are shared for delivering advertisements on non Salesforce websites, applications, and services and the categories of recipients of such Personal Data;
  • Opt out of the sharing of your Personal Data for delivering advertisements on non-Salesforce websites, applications, and services;
  • If you’re under the age of 16, or such other applicable age of consent for privacy purposes in relevant individual jurisdictions, opt in to certain disclosures of your Personal Data to third parties;
  • Not be subject to a decision based solely on automated processing, including profiling, which produces legal effects (“automated decision-making”);
  • Withdraw your consent at any time (to the extent we rely on consent as our legal basis for processing);
  • Complain about the use of your Personal Data;
  • Not be discriminated against for exercising your rights as described above; and
  • Appeal our refusal to act upon your request to exercise a right relating to your Personal Data by following the steps provided in response to your inquiry.

For more details on your rights and choices and how to exercise them, please review the "Your rights relating to your Personal Data" section in our full Privacy Statement.

To exercise your rights relating to your Personal Data, or if you have questions regarding our privacy practices, please fill out this form, email us at privacy@salesforce.com or datasubjectrequest@salesforce.com, call us at tel:1-855-938-3410 or write to us at:

Salesforce Data Protection Officer (Salesforce Privacy Team) (and in India, a Grievance Officer)

415 Mission St., 3rd Floor
San Francisco, CA 94105, USA

When you contact us, please indicate in which country and/or state you reside.

If you have an unresolved concern in respect of our processing of your Personal Data that you believe we have not addressed satisfactorily, you can contact our U.S.-based third party dispute resolution provider (free of charge) at https://feedback-form.truste.com/watchdog/request.

If you believe that we have not been able to assist with your complaint or concern, and you are located in the EEA or the UK, you have the right to lodge a complaint with the competent supervisory authority. If you work or reside in a country that is a member of the European Union or that is in the EEA, you may find the contact details for your appropriate data protection authority on the following website.

Personal Data Collection Scenarios

Situations Categories of Personal Data

If you express an interest in obtaining additional information about our services; request customer support (including accessing the Help & Training Portal); use our “Contact Us” or similar features; register to use our websites or to receive communications; sign up for an event, webinar or contest; participate in a program, training, certification or survey; use our services; download certain content; or are employed by a customer using our services where your information has been shared with us
Contact information, such as your name, job title, company name, address, phone number, email address, username and password, other information you have voluntarily chosen to share or communicate to Salesforce

If you make purchases via our websites or register for an event or webinar
Contact information, financial and billing information, such as billing name and address, credit card number or bank account information
If you attend an event Attendee badge information which may include name, title, company name, address, country, phone number and email address, image and video, such as from CCTV footage

If you give your explicit consent and only for specified events, your biometric information, such as an image of your facial features for identification purposes

To the extent that national or local laws require it, this may also include health status, including your temperature, COVID-19-related symptoms, exposure to COVID-19 positive individuals, vaccination status, testing results, and recent travel history

If you register with us for purposes such as, joining a community that we host or participating in a program, training or certification
Username, photo, video (such as during an online certification exam) or other biographical information, such as your occupation, location, social media profiles or usernames, company name, areas of expertise and interests
If you interact with our websites or emails
Information about your device and your usage of our websites or emails (such as Internet Protocol (IP) addresses or other identifiers), which may qualify as Personal Data (please see Section 4 below) using cookies, web beacons, or similar technologies
If you use and interact with our services Information about your device and your usage of our services through log files and other technologies, some of which may qualify as Personal Data (including Usage Data) (please see Section 4 below)
If you communicate with us via a phone call Information such as your name, voice, telephone number and any other Personal Data voluntarily shared 
If you visit our offices or other premises Name, email address, phone number, company name, time and date of arrival, image or video, such as from CCTV footage

To the extent that national or local laws require it, this may also include health status, including your temperature, COVID-19-related symptoms, exposure to COVID-19 positive individuals, vaccination status, testing results, and recent travel history
If you voluntarily submit certain information to us, such as filling out a survey, responding to a questionnaire or participating in other forms of research Information you have provided as part of that request, which may include Personal Data and special categories of Personal Data, to the extent you voluntarily choose to provide it
If you are a supplier or service provider to Salesforce (or work for a supplier or service provider) Contact information, payment and billing information

Options for Managing Data Collection Settings

Type of Cookies Description Managing Settings
Required cookies Required cookies are necessary for basic website functionality. Some examples include: session cookies needed to transmit the website, authentication cookies, and security cookies.

If you have chosen to identify yourself to us, we may place on your browser a cookie that allows us to uniquely identify you when you are logged into the websites and to process your online transactions and requests.

Because required cookies are essential to operate the websites, there is no option to opt out of these cookies.
Functional cookies Functional cookies enhance functions, performance, and services on the website. Some examples include: cookies used to analyze site traffic, cookies used for market research, and cookies used to display advertising that is not directed to a particular individual. 

Functional cookies may also be used to improve how our websites function and to help us provide you with more relevant communications, including marketing communications. These cookies collect information about how our websites are used, including which pages are viewed most often.

We may use our own technology or third-party technology to track and analyze usage information to provide enhanced interactions and more relevant communications, and to track the performance of our advertisements.

Salesforce may also use HTML5 local storage or Flash cookies for the above-mentioned purposes. These technologies differ from browser cookies in the amount and type of data they store, and how they store it.
We need your prior consent to use functional cookies. To change your cookie settings and preferences, including those for functional cookies, click the Cookie Preferences link in the footer of the page.

To learn how to control functional cookies via your individual browser settings, click here.

To learn how to manage privacy and storage settings for Flash cookies, click here.
Advertising cookies Advertising cookies track activity across websites in order to understand a viewer’s interests and to direct marketing to them. 

We sometimes use cookies delivered by us or by third parties to show you ads for our services that we think may interest you on devices you use and to track the performance of our advertisements. For example, these cookies collect information such as which browser you used when visiting our websites.

Salesforce also contracts with third-party advertising networks that collect IP addresses and other information from web beacons on our websites, from emails and on third-party websites. Advertising networks follow your online activities over time and across different websites or other online services by collecting certain data through automated means, including through the use of cookies. These technologies may recognize you across the different devices you use. When we work with third party advertising networks, we require them to restrict their data processing to only what is necessary to provide us with the advertising services we request.

We need your prior consent to use of targeting and advertising cookies. To change your cookie settings and preferences, including those for targeting and advertising cookies, click the Cookie Preferences link in the footer of the page.

See Section 4.3, below, to learn more about these and other advertising networks and your ability to opt out of collection by certain third parties.

Purposes for Processing Personal Data

Purpose Description Legal basis
Providing our websites (including our social media pages) We process your Personal Data to operate and administer our websites, and to provide you with the content you access and request  Our legitimate interest in providing online content to our customers and prospective customers regarding our service offerings and related information
Improving our websites We process your Personal Data to analyze overall trends and help us improve the user experience on our websites Our legitimate interest in providing a relevant and well-functioning website for the benefit of our website visitors 
Promoting the security of our websites We process your Personal Data by monitoring your use of our websites, and verifying and investigating activity Our legitimate interest in maintaining the safety and security of our websites, and in protecting our rights and the rights of others
Displaying personalized advertisements and content  We process your Personal Data (including Usage Data) to conduct market research, advertise to you, provide tailored/personalized information about us on and off our websites and within the services, as well as to provide other personalized content based upon your activities and interests
Our legitimate interest in advertising our services or, where necessary, to the extent you have provided your prior consent 

Please see Section 10 below, to learn how you can control the processing of your Personal Data by Salesforce for tailored/personalized advertising purposes
Registering visitors We process your Personal Data, including registration information and associated non-disclosure information, for security reasons Our legitimate interest in protecting our offices, premises, employees, visitors and our confidential information against unauthorized access
Managing event registrations, attendance and participation in events, webinars, contests or promotions We process your Personal Data to plan and host events, webinars, contests, and promotions, (including participation in each) for which you have registered or that you attend, including sending related communications to you

Where you explicitly consent, we also may process your biometric Personal Data to facilitate event registration and for security reasons

Some events, webinars, contests and promotions have additional rules setting out containing information about how we will process your Personal Data
Consent (where required by law), necessary for  the performance of a contract or our legitimate interest in providing the event, webinar, contest or promotion 
Ensuring the health of our visitors and employees We process your Personal Data (which may include special categories of Personal Data) (where legally permitted) to the extent that national or local laws require it and to ensure the health and safety of our visitors and employees Consent and explicit consent or in our legitimate interest to ensure the health of our employees and visitors where necessary for reasons of public interest in the area of public health 
Ensuring the safety and security of our offices, premises, employees , and events  We process your Personal Data where necessary based on a credible threat to our employees , events or premises Our legitimate interest in protecting our employees events and premises 
Safeguarding the safety and security of our employees and visitors through CCTV recording, when visiting our offices, premises and events We process your Personal data via CCTV for purposes related with ensuring the safety and security at our offices, premises and events Our legitimate interest in ensuring the safety and security of our office visitors and employees via CCTV video surveillance or where it is necessary for Salesforce to comply with its legal obligations
Sending marketing communications We process your Personal Data (including Usage Data) to send you marketing information, service recommendations and other non-transactional communications (e.g., marketing newsletters, telemarketing calls, SMS, in-app nudges or push notifications, information about our services, news or events) about us, our affiliates and partners Our legitimate interest in conducting direct marketing or where you have provided your prior consent (please see Section 10 below to learn how you can control the processing of your Personal Data by Salesforce for marketing purposes)
Prospecting sales leads We process your Personal Data to communicate with you, where legally permitted, following the expression of your interest in learning more about Salesforce Our legitimate interest in  communicating with interested prospects about our services
Optimizing the sales process We process your Personal Data  to increase productivity, streamline tasks, improve efficiency and increase deal velocity through the automation of our sales process Our legitimate interest in creating efficiencies in our sales process  
Summarizing content  We process your Personal Data  to create summaries of our interactions with you, such as calls or emails Our legitimate interest in documenting our interactions with you
Recording phone calls We process your Personal Data, including recording phone calls (in accordance with applicable laws) for training, quality assurance, and administration purposes

If required under applicable law, we will give you the option to object to a call being recorded
Consent or our legitimate interest in maintaining the high quality of our phone calls with users
Handling support or service-related requests We process your Personal Data if you request support, or raise service questions Necessary for the performance of a contract or our legitimate interest in fulfilling your requests or questions as well as communicating with you
Providing our services 
We process your Personal Data to perform our contract with you for the provision of our services and to satisfy our obligations under the applicable terms of use
Necessary for the performance of a contract or our legitimate interest to provide, and administer our services
Developing and optimizing the performance of our services We process your Personal Data to develop, optimize, and improve the performance of our services Our legitimate interest in developing our services and ensuring that these are performing in line with customer expectations; if special categories of Personal Data are processed, where the Personal Data is manifestly made public by the data subject
Providing personalized interactions and engagement with you We process your Personal Data (including Usage Data)  to tailor/customize our interactions with  you Consent or our legitimate interest in  offering the best-in class services 
Providing you with Salesforce training/program certifications/credentials and sharing your certifications/credentials with your employer   We process your Personal Data to assess your skills and grant you with Salesforce credentials and certifications (e.g., Trailhead credentials), some of which may be shared with your employer  to provide them with the outcome of any Salesforce program or certification   Consent (where required by law) or our legitimate interest in assessing your skills prior to issuing Salesforce certifications/credentials and enabling the development of the Salesforce ecosystem
Managing our customer and user accounts We process your Personal Data (including Usage Data) to manage customer and user accounts generally and  to document our interactions with you for purposes such as billing, customer correspondence, marketing and customer relationship management Necessary for the performance of a contract or our legitimate interest in the management of customer and user accounts as well as support for our sales function 
Managing usage and licensing compliance We process your Personal Data (including Usage Data) to assess and manage usage and licensing compliance with the applicable terms of use of our services Necessary for the performance of a contract or our legitimate interest in managing the provision of our services to customers 
Preparing internal reports and business modeling  We process your Personal Data (including Usage Data) for internal reporting, and business modeling purposes such as, forecasting, revenue, capacity planning, product strategy 
Our legitimate interest in the management of our business operations
Maintaining our security  We process your Personal Data (including your Usage Data) for the purposes of maintaining Salesforce’s own security, including investigating, detecting and preventing suspicious activity, fraud and cybercrime that may affect Salesforce or our services Our legitimate interest in promoting the safety and security of Salesforce generally, and to protect our rights and the rights of others
Managing compensation for employees  We process your Personal Data (including your Usage Data) for the purposes of determining compensation for our employees, such as commission Necessary for the performance of a contract with an employee or our legitimate interest in fairly compensating our employees
Undertaking financial reporting  We process your Personal Data (including your Usage Data) for the purposes of financial reporting Our legitimate interest in meeting our obligations associated with the reporting of our finances
Aggregating data We process your Personal Data (including your Usage Data) for the purposes of aggregating this information to ensure that it is no longer identifying Our legitimate interest in minimizing the amount of Personal Data processed as part of the noted processing activity  
Managing payments If you have provided financial information to us, we process your Personal Data to verify that information, to collect payments to the extent that doing so is necessary to complete a transaction and to perform our contract with you Necessary for the performance of a contract
Administering surveys and conducting research We process your Personal Data (including, where legally permitted, special categories of Personal Data) in order to meet the goals set out in surveys or research as well as to analyze our compliance with internal policies Consent or explicit consent (if required under applicable law) or our legitimate interest in conducting the survey or research based on its stated goals (where no special categories of Personal Data are processed)
Participating in a Salesforce community, such as that focused on open-source development  We process your Personal Data, such as your username associated with your community account, in order to host and maintain the community for the benefit of its members Our legitimate interest in hosting and maintaining such a community for the benefits of its members, as well as in order to inform you of program changes that are important to your participation or relate to additional security measures
Collecting  diversity information We process your Personal Data (including special categories of Personal Data) to the extent you voluntarily consent to provide it to meet our broader community goals related to diversity, equality of opportunity and inclusion  Consent or explicit consent (if required under applicable law)
Complying with legal obligations and defending Salesforce We process your Personal Data (including Usage Data) when cooperating with public and government authorities, courts or regulators in accordance with our legal obligations under applicable laws or to defend the company, our employees or our property to the extent this requires the processing or disclosure of Personal Data to protect our rights Legal obligation or our legitimate interest in protecting against misuse or abuse of our websites or services, protecting personal property or safety, pursuing remedies available to us and limiting our damages, investigating actual or suspected breaches of law, our terms of service or other relevant policies, complying with judicial proceedings, court orders or legal processes, preparing for litigation, responding to lawful requests, or for regulatory, tax and/or auditing purposes

Personal Data Requests

Requests Submitted Requests Fulfilled in Whole Or In Part* Average Days to Respond
Average Days to Complete a Request**
Requests for access to Personal Data 44 35 1 21
Requests to delete Personal Data 178 139 1 19
Requests to correct Personal Data 1 0 1 18
Objections to processing Personal Data 0 0 N/A N/A
Requests to opt-out of Sharing 2,540 2,540 N/A 5

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