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From Matches to Metrics: What Marketers Can Learn From Dating Apps

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Featured Speakers:

Matt Schultz, Product Marketing Director, Salesforce
Natalie Mathes, Senior Product Marketing Manager, Salesforce


Marketing is a little bit like dating - it's about connection, effective communication, and understanding needs. Successful marketers play the long game, engaging across every part of the journey. In today’s world, where customer standards are higher than ever, every engagement matters to build lasting relationships.

Join Salesforce to explore where connection and conversion intersect, uncovering lessons from the nuanced world of online dating. You’ll learn:
  • How to build brand loyalty by creating personalized experiences at every moment
  • The importance of turning data into action, maximizing your technology toolset to drive efficiency
  • How to develop multi-channel campaigns to meet your customers where they are