How Streamlining Data Helps Media Companies Drive Efficiency and Increase Ad Sales

Increase efficiency and productivity and boost ad sales by optimizing your data.

Headshot of Gabby Hosokawa, Salesforce Product Marketing Manager

It’s complex because you get data from a lot of different places, and there’s not one single source of truth. For advertising, that’s especially important because sellers need data to serve the right audience.”

Gaby Hosokawa
Salesforce Product Marketing Manager, Borussia Media & Entertainment Industry