Marketing Cloud, Trailhead...
A relationship for your customer relationships.
Meet the industry-leading productivity, marketing, and cloud platform tools that help you uncover how to know your customers better.
Innovate for your business and better know your customers.
Enhance Your Marketing
Meet the match made in marketing heaven.
Drive smarter engagement with your customers by connecting Marketing Cloud and Sales Cloud with Google Analytics 360.
Find the right audience, and guide each one on personalized journeys with your brand.
Create audiences in Analytics 360, and trigger personalized journeys for them in Marketing Cloud. Plus, use Audience Match in Ad Studio to align messages in search, display, and social ads.
Optimize content and media by centralizing all your customer data.
Track sales journeys across different campaigns and channel types by integrating Marketing Cloud customer data with Analytics 360. Refine media positioning based on content statistics and customer engagement data.
Inspire clicks and conversions when you know your customer and understand their experience.
Tailor web content, offers, and promotions based on email and mobile data using Optimize 360, Google’s website experimentation and personalization tool. See when customers visit and browse your website, and understand why they convert.
Identify your best channels to get the best results from your marketing.
Learn exactly what’s working by seeing all your Marketing Cloud data in Google Analytics 360. Inform your campaigns using that data in your Journey Builder dashboard. Show how how well you know your customers by meeting them on their preferred channel at the right time.
Surface Intelligent Insights
Make connections on the connected platform.
Provide AI-powered customer experiences when you integrate with Google Cloud.
Deliver enhanced support experiences and earn deeper brand loyalty.
Surface real-time voice intelligence from Google Contact Center AI within the Service Cloud agent desktop to supercharge Einstein recommendations.
Support customers with multi-language bot experiences.
Extend the power of Einstein Bots by integrating with Google’s Dialogflow to power more intelligent customer interactions in over 20 languages.
Visualize big data insights.
Provide your business users with rich data insights within Salesforce by connecting Einstein Analytics and BigQuery.
Increase Productivity
This is one productive pairing.
Streamline your team's workflow by connecting G Suite with the #1 CRM from Salesforce to better know your customer and understand their needs.
Start fast with Salesforce Essentials and G Suite.
Accelerate productivity, automate tasks, and organize events by connecting G Suite and Salesforce Essentials, the #1 CRM.
Bring the power of CRM to your email and calendar.
Connect contacts, accounts, records, and opportunities by syncing your AI-powered CRM to Gmail and Calendar.
Explore G Suite files right in your CRM.
Keep your files in the context of how you know and manage your customer records by integrating Drive with the Salesforce Platform.
Seamlessly integrate your CRM with Sheets.
Easily manage CRM data using bi-directional sync capabilities between Salesforce and Sheets.
Resources
How to know your customers better and take relationships to the next level.
Datasheet
Deep dive on the Marketing Cloud and Google Analytics 360 integration.
Article
Get insights from Salesforce's CMO on building a 360-degree customer view with Google.
customer story
Read how Conagra grows iconic brands with Salesforce and Google.
Webinar
Make cross-channel personalization a reality.
customer story
See why Nielsen scores high ratings from users after deploying Google G Suite and Salesforce.
