Get customers in the door and drive lifelong loyalty.
Adapt your interaction model to the age of the connected customer.
Car buying behavior has changed. Buyers today will research online — well before stepping foot in a showroom. To succeed in this new age, dealers must engage customers before, during, and after the purchase. As the world's #1 platform for marketing, Salesforce helps you create smarter, more personalized marketing journeys — so you spend less time combing through spreadsheets, and more time engaging with customers.
Create in-person experiences that leave lasting impressions.
The in-person experience is one of the most powerful ways to influence customers and earn their trust. Arm your sales team with custom apps tailor-made to their specific needs and workflows. Automate the sales process with AI technology that suggests the best next actions to take, along with relevant products and services. And free up your employee's time so they can focus on what matters most — the customer.
See a demo of Salesforce for Automotive in action.
Grow revenues, streamline processes, personalize marketing, and deliver efficient customer support, all with the world’s #1 CRM, reimagined for automotive.