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Agentforce 360 for Media
Supercharge advertising sales, subscriptions, and support with Agentforce 360 for Media.
Autonomously manage ad sales, subscriptions, and support with Agentforce. Sell smarter, streamline operations, and boost efficiency—deepening audience engagement.
These media companies innovate faster with Salesforce.
Salesforce delivers tangible results for media and entertainment companies.
42
%
Increase in productivity due to generative or AI agents usage
Scale automated media operations to deliver enhanced audience journeys with Agentforce.
41
%
Faster resolution time.
Drive operational efficiency to resolve cases faster with preemptive service actions.
97
%
Achieve positive ROI since implementing Salesforce.
Maximize your technology investment for clear revenue growth.
* FY26 Customer Success Metrics.
See what's new in the media & entertainment industry.
Scale audience monetization across advertising sales and subscriptions.
Agentforce for Media & Entertainment enables organizations to scale industry specific operations, quickly resolve subscriber service inquiries and intelligently activate audiences to maximize lifetime value.
Ad Proposal Management
Create advertising proposals in no time using Agentforce, in response to a proactive sales pitch, a campaign brief, or a request for proposal (RFP).
Catch Up on Media & Entertainment at Dreamforce — Now On-Demand
Watch Media & Entertainment at Dreamforce on-demand and see how Agentforce is transforming ad sales, subscriptions, and engagement — featuring insights from industry experts and customers.
Agentforce: Media's Next Frontier
Unlock a new approach to audience, content, and monetization — powered by Agentic AI.
Discover a platform for media automation and monetization.
Product
Media Cloud
Media Cloud leverages the deeply unified Headless 360 platform to deliver fully customizable solutions for the media and entertainment industry. With an industry-specific data model, applications, and workflows that make it easier to sell smarter, deliver personalized service and optimize media operations.
Check out how these purpose-built solutions for the media and entertainment industry can help your business.
Scale content monetization. Reduce churn. Automate the ad sales journey. Build deepen fan and audience loyalty. All with intelligent insights powered by your CRM.
Accelerate Advertising Sales
Scale seller productivity and revenue growth by leveraging intelligent agents to automate workflows and optimize the entire cross-channel ad lifecycle through a unified CRM.
Automate Media and Entertainment Processes
Transform media operations into an agile, profitable enterprise by leveraging AI agents and real-time data to streamline workflows, maximize monetization, and deliver personalized self-service solutions that increase retention while reducing costs.
Grow Subscriber Relationships
Optimize the entire subscriber lifecycle by combining powerful management software with human-agent collaboration to deliver personalized engagement and proactive, cross-channel support that drives both acquisition and long-term retention.
Maximize Audience Engagement
Capture untapped revenue and loyalty by deploying AI agents on a unified data foundation to streamline operations—delivering hyper-personalized engagement and maximized audience lifetime value.
Streamline Production and Operations
Scale content creation and optimize production by replacing manual processes with trusted AI, driving the operational effectiveness needed to reduce costs and expand creative bandwidth.
We're using Salesforce to give our advertisers real-time information about the audiences they're reaching.
Dan WalshGlobal Head of Business Strategy & Operations, Spotify Advertising, Spotify
Discover the latest data and AI trends on media and entertainment.
Innovate with the #1 partner ecosystem for media and entertainment.
Get the most out of digital media and advertising solutions with thousands of partner and experts.
Keep up with the latest media and entertainment trends, insights, and conversations.
Ready to take the next step with the world’s #1 CRM for media?
Start your trial.
Try Media Cloud free for 30 days. No credit card, no installations.
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Digital advertising solutions FAQ
Salesforce for media and entertainment helps companies solve various industry challenges with the Headless 360 platform and powerful digital media and advertising solutions. With Salesforce, teams have access to shared customer data, built-in intelligence, and automation, which helps every team in the media and entertainment industry lower costs, increase productivity, and drive efficient growth.
Salesforce for media and entertainment offers a complete suite of digital media and advertising solutions where AI and automation is built-in, and is designed to easily scale as you grow. By helping companies sell faster, provide a world-class subscriber experience, increase fan engagement, and automate advertising management, Salesforce offers a winning formula for media and entertainment success.
To start, think about your main challenges. Then get to know our digital media and entertainment solutions: Accelerate Advertising Sales, Grow Subscriber Relationships, Maximize Audience Engagement, Automate Media and Entertaiment Processes, and Streamline Production and Automation. This will help guide you to right solution and how Salesforce can help.
Digital advertising solutions refer to strategies and tools used to promote products, services, or brands through online channels. At Salesforce, we have various solutions directed to advertising. Salesforce for media and entertainment helps companies to monetize those channels to potential advertisers with our Accelerate Advertising Sales solution.
If you have channels that can be monetized through advertising, you can grow revenue. Learn more on our Accelerate Advertising Sales solution page.
Digital advertising solutions offer many benefits, including targeted outreach, cost-effectiveness, real-time analytics, and agility.
