Soon, everyone will be able to connect to the same portal, built on Community Cloud, in a single, central location for finding the right Michelin tire. From after-sales service to the fleet manager to the sales team, everyone will be able to collaborate on the same platform and interact more efficiently. "It will make interacting with the customer easier and smoother. The Lightning Platform will also enable us to create an improved and more intuitive interface," said Foucque.
Salesforce has made daily tasks a lot more fluid for Michelin's sales team. Thanks to this platform, they can access data from each point of sale, sales history, and order tracking. They can also consult this data while on the go, create and modify sales opportunities, view sales targets, and more on the Salesforce mobile app. Partner apps available on AppExchange let Michelin's digital team offer a steady flow of innovations to benefit sales representatives. For example, they can organize their sales appointments using MapAnything. All of these features make everyday activities more efficient and encourage all teams on the ground to adopt the tool.