COLUMBIA IS A TRAILBLAZER
Discover how Columbia empowers its retail partners with ecommerce.
Columbia launches mobile commerce strategy to support store-based ecommerce.
Ecommerce initiatives support trusted retail partners.
“Our mobile commerce site also emphasizes the importance of user reviews. People trust these ratings and we think that’s crucial to driving sales — so we’re taking that ‘wisdom of the crowd’ and effectively putting it in our retailers’ stores.”
The storefront still matters.
Columbia blazes a trail with mobile.
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A unified platform makes commerce management easy.
Mobile commerce scales across Columbia brands.
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