In the battle for the future of financial services, your bank possesses two huge advantages: the strength of your product portfolio and the richness of your customer data. To help unlock these advantages, we've integrated Financial Services Cloud with leading retail banking technology partners in the Salesforce AppExchange , so you can connect systems, channels, processes, and teams for an unmatched view of your customers. Enhance this 360-degree view and drive breakthrough loyalty by empowering customers to contribute data about their financial needs through our connected Customer Portals.
 
 
 

Salesforce allows us to serve our customers in the moments that matter most.”

BILL HOFFMAN, CHIEF ANALYTICS OFFICER, HEAD OF CRM
 
 

51%

SAID THEIR BANK DOESN’T UNDERSTAND THEIR SPECIFIC NEEDS, GOALS, AND PREFERENCES*

 

74%

ARE NOT STRONGLY CONVINCED THAT THEIR BANK HAS THEIR BEST INTERESTS AT HEART*

 

62%

OF BABY BOOMERS USE PAYMENT SERVICES PROVIDED BY FINTECH COMPANIES*

* Connected Banking Customer Report
We look forward to answering any questions and explaining all the ways Salesforce can help your banking organization become the bank that customers love.