In 2012, Forbes ranked the company the most innovative in France—and number 15 worldwide. Instead of resting on its laurels, Pernod Ricard started looking for a tool to increase collaboration and take innovation to the next level.
By making sales more efficient, Merck gets vital products to its customers in record time. “Salesforce makes us smarter — and smarter means better for our customers,” says Christian Stuppy, Director of Global Marketing.
From lighting to healthcare, this giant electronics company has a full picture of its customers and markets with Salesforce. Armed with these insights, Philips creates products tailored to consumer needs.
This furniture designer launches more effective campaigns with Salesforce’s extensive testing abilities. Its last holiday sale saw a 200% increase in email revenue and a 100% increase in email conversions.
“If a satisfaction survey comes back with a score lower than nine out of 10, Service Cloud notifies us so we can follow up with individual customers,” said Sarah Metcalfe, Head of Customer Service, SureFlap.
Salesforce had aggregated multiple marketing success stories and case studies from customers who are succeeding using Salesforce Marketing Cloud to put together their best marketing campaigns ever. You can use these Marketing Cloud customer success stories to discover how Marketing Cloud can transform businesses of any size.