EU Accessibility Act 2025 - What marketers need to know.

Speaker: Franziska Schildbach, Marketing & Loyalty Practice Lead, Accenture
Speaker: Claire Davies, SFMC SME/ Accessibility Champion, Accenture DACH
Speaker: Felix Motzko, Senior Product Marketing Manager, Salesforce
Speaker: Jessica Materna, Director, Product & Partner Marketing, Litmus

---

The EU directive on digital accessibility (EAA) is becoming law. Whether PC, smartphone or e-commerce: from June 2025, companies will be obliged to make their technology products and services inclusive. In our webinar with Accenture and Litmus, you will learn what you need to know as a marketer to meet accessibility standards. Accenture's digital experts will guide you through the webinar. Our topics:

• The new requirements of the EU Accessibility Act (BFSG) for digital marketing
• Why accessibility is crucial for business in the digital age
• Checklist: This is important for accessible communication
• Live demo: Configuration of email templates in Salesforce Marketing Cloud according to the requirements of the EU Accessibility Act
• Presentation: Supporting tools and consulting services

Register now! We look forward to seeing you!

p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 13.0px 'Helvetica Neue'} li.li1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 13.0px 'Helvetica Neue'} span.s1 {font: 9.0px Menlo} ul.ul1 {list-style-type: disc}