Service console showing a chat window with Einstein helping to answer questions

What is an AI Model?

An AI model is a trained software program that learns from vast amounts of data to identify patterns, predict outcomes, and make decisions. Learn more.

Enterprise AI built into CRM for business

Salesforce Artificial Intelligence

Salesforce AI delivers trusted, extensible AI grounded in the fabric of our Salesforce Platform. Utilize our AI in your customer data to create customizable, predictive, and generative AI experiences to fit all your business needs safely. Bring conversational AI to any workflow, user, department, and industry with Einstein.

A welcome message with Astro holding up the Einstein logo.

AI Built for Business

Enterprise AI built directly into your CRM. Maximize productivity across your entire organization by bringing business AI to every app, user, and workflow. Empower users to deliver more impactful customer experiences in sales, service, commerce, and more with personalized AI assistance.

Five robotic characters standing together with a digital screen displaying "Agentforce" and options: Sales Development Representative Agent, Service Agent, Sales Coach Agent.

Ready to build your own agents?

See how you can create and deploy assistive AI experiences to solve issues faster and work smarter.

FAQs

AI refers to the broader concept of machines mimicking human intelligence. Machine learning (ML) is a subset of AI focused on learning from data to improve over time without explicit programming or human intervention (the machine seems to ‘learn’ by itself).

AI training time varies depending on the model size and complexity. Training AI models depends on the amount of data you work with and the computing resources at your disposal. Depending on these factors, it could take minutes or weeks.

Yes, small businesses can benefit from things like AI-driven CRM and automation tools. Simplified ML models can also help and improve decision-making, which in turn, enhances client interactions and communications. The barriers to entry are low, meaning small businesses can invest and benefit from AI models without breaking the bank or a steep learning curve.

A foundation model is a large, pre-trained AI model that can be adapted for various tasks. Businesses can use and adapt a foundation training model for their needs without building AI models from scratch.

Choose an AI system with decent security measures. These should include encryption, user authentication, and compliance with data protection laws. Regularly reviewing data governance practices also helps maintain trust and safety.